{"id":18386,"date":"2021-04-02T12:57:00","date_gmt":"2021-04-02T12:57:00","guid":{"rendered":"http:\/\/schwankgroup.flywheelsites.com\/?p=18386"},"modified":"2021-04-16T13:25:47","modified_gmt":"2021-04-16T13:25:47","slug":"case-study-hooters","status":"publish","type":"post","link":"https:\/\/www.schwankgroup.com\/fr\/case-study-hooters\/","title":{"rendered":"\u00c9tude de cas | Hooter's"},"content":{"rendered":"\n\n\n\n[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;3.22&#8243; custom_padding=&#8221;0px|||||&#8221; da_disable_devices=&#8221;off|off|off&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row admin_label=&#8221;row&#8221; _builder_version=&#8221;4.7.7&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_margin=&#8221;||-10px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.7.7&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; min_height=&#8221;90.4px&#8221;]<h6>Clearwater Beach, Florida, USA<\/h6>\n<h5>Schwank heats up Hooters with the advanced and efficient supremeSchwank.<\/h5>\n<p>&nbsp;<\/p>\n<h6>About the facility<\/h6>\n<p>Hooters is a bar and grill legacy that has amassed a massive following worldwide. The two-story location in Clearwater Beach, FL is located directly above Ron Jon\u2019s Surf Shop is one of the most beautiful locations that includes a dining area spread over two levels.<\/p>\n<h6><\/h6>\n<h6>The issue<\/h6>\n<p>Issues with the mushroom head heaters such as the inability to uniformly heat large groups of people, waitresses having to maneuver around them, and the potential liability of customers bumping into them forced Hooters to seek out an alternative heating solution.<\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row make_equal=&#8221;on&#8221; custom_padding_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#f4f4f4&#8243; custom_margin=&#8221;50px||50px||true|false&#8221; custom_padding=&#8221;60px|60px|49px|60px|false|true&#8221; custom_padding_tablet=&#8221;15px|30px|15px|30px|true|true&#8221; custom_padding_phone=&#8221;40px|20px|40px|20px|true|true&#8221; custom_css_main_element=&#8221;align-items: center;&#8221; locked=&#8221;off&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221;][et_pb_blurb use_icon=&#8221;on&#8221; font_icon=&#8221;%%91%%&#8221; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;46px&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;center&#8221; custom_padding=&#8221;||33px||false|false&#8221; locked=&#8221;off&#8221;]<h5>\u00a0Hooters on the supremeSchwank<\/h5>\n<p>Clearwater Beach, Florida, USA<\/p>\n<p>\u201cBefore we had the heaters nobody would sit on the patio but now when we turn the heaters on the patio is completely full and customers are a lot happier.\u201d<\/p>[\/et_pb_blurb][et_pb_gallery gallery_ids=&#8221;15612,15620,15619,15618,15617,15616,15615,15614,15613&#8243; posts_number=&#8221;8&#8243; show_title_and_caption=&#8221;off&#8221; show_pagination=&#8221;off&#8221; module_class=&#8221;pa-image-gallery-1-1&#8243; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; locked=&#8221;off&#8221;][\/et_pb_gallery][\/et_pb_column][\/et_pb_row][et_pb_row make_equal=&#8221;on&#8221; custom_padding_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#f4f4f4&#8243; custom_margin=&#8221;20px||||false|false&#8221; custom_padding=&#8221;60px|60px|49px|60px|false|true&#8221; custom_padding_tablet=&#8221;15px|30px|15px|30px|true|true&#8221; custom_padding_phone=&#8221;40px|20px|40px|20px|true|true&#8221; custom_css_main_element=&#8221;align-items: center;&#8221; locked=&#8221;off&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221;][et_pb_text _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-11px|59px|||false|false&#8221; custom_css_main_element=&#8221;align-items: center;&#8221;]<h5><b>Video<\/b><\/h5>[\/et_pb_text][et_pb_video src=&#8221;https:\/\/youtu.be\/RgyrlvsHVKI&#8221; _builder_version=&#8221;4.7.7&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; custom_css_main_element=&#8221;align-items: center;&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_video][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;row&#8221; _builder_version=&#8221;3.25&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; min_height=&#8221;311.4px&#8221; custom_padding=&#8221;0px||0px|||&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.7.7&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; min_height=&#8221;1056.4px&#8221; custom_margin=&#8221;||-1298px|||&#8221;]<p>&nbsp;<\/p>\n<h6>Implementation<\/h6>\n<p>Seven supremeSchwank 2300 series overhead restaurant patio heaters were safely fixed out of reach of patrons and employees mounted to the ceilings, with a discreet black coating that blends well into the background of any restaurant d\u00e9cor.<\/p>\n<h6><\/h6>\n<h6>Results<\/h6>\n<p>With the installation of the supremeSchwank heaters, Hooters quickly saw an increase in revenue and a quick return on investment. Already, both levels of patios at Hooters are seen to be operating at full capacity, translating into higher revenues.<\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n\n\n\n","protected":false},"excerpt":{"rendered":"<p>Clearwater Beach, Florida, USA Schwank heats up Hooters with the advanced and efficient supremeSchwank. &nbsp; About the facility Hooters is a bar and grill legacy that has amassed a massive following worldwide. The two-story location in Clearwater Beach, FL is located directly above Ron Jon\u2019s Surf Shop is one of the most beautiful locations that includes a dining area spread over two levels. The issue Issues with the mushroom head heaters such as the inability to uniformly heat large groups of people, waitresses having to maneuver around them, and the potential liability of customers bumping into them forced Hooters to seek out an alternative heating solution.\u00a0Hooters on the supremeSchwank Clearwater Beach, Florida, USA \u201cBefore we had the heaters nobody would sit on the patio but now when we turn the heaters on the patio is completely full and customers are a lot happier.\u201dVideo&nbsp; Implementation Seven supremeSchwank 2300 series overhead restaurant patio heaters were safely fixed out of reach of patrons and employees mounted to the ceilings, with a discreet black coating that blends well into the background of any restaurant d\u00e9cor. Results With the installation of the supremeSchwank heaters, Hooters quickly saw an increase in revenue and a quick return [&hellip;]<\/p>\n","protected":false},"author":3377,"featured_media":15612,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"<img class=\"wp-image-317 alignleft\" src=\"https:\/\/www.patioschwank.com\/wp-content\/uploads\/2015\/11\/why-you-need-patio-heaters-e1603898382251.jpg\" alt=\"Why Your Restaurant Needs Patio Heaters?\" width=\"316\" height=\"175\" \/>It\u2019s no secret that the more seats a restaurant has, the more revenue it can potentially generate each year. Everyone has been stuck waiting hours for a table at one point or another. As the frustration grows, the number of customers leaving or standing in the waiting area without spending a dollar grows as well. Expanding a restaurant to include more chairs can be costly, but what if you could add chairs without completely extending or renovating your restaurant?\r\n\r\nRestaurant patios are growing increasingly popular in both the US and Canada with the COVID pandemic creating restrictions for indoor dining and the new trend in the enjoyment of eating in a beautiful outdoor atmosphere.\r\n\r\n<em>In a recent survey of consumer behavior conducted by Zagat\u2013 a majority, 77% of respondents said outdoor seating would make them more likely to dine in a restaurant.<\/em>\r\n\r\nRestaurant patios tend to attract customers to enjoy that outdoor dining experience and are a great way to increase seating opportunities. As the cooler temperatures arrive and new city guidelines are released to support fall and winter outdoor dining, there is a growing demand to keep customers warm and comfortable.\r\n\r\nRestaurant patio heaters are the solution to keep those outdoor diners warm and comfortable and are a great way to extend your patio season during the colder months and add more to your bottom line.\u00a0 If your outdoor restaurant patio isn\u2019t already heated, you are missing the opportunity to turn your tables and increase ROI.\r\n<h4>How to Extend your Restaurant Patio Season and Increase ROI<\/h4>\r\n<iframe src=\"https:\/\/www.youtube.com\/embed\/2p0G9GiBUY4?rel=0\" width=\"640\" height=\"360\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe>\r\n<h3>Let\u2019s Look at an Example<\/h3>\r\nInstalling a restaurant patio heating solution means you are able to extend your patio season by approximately 3 months and extend your patio operation by approximately 4 hours per day [this would account for the colder nights where customers would prefer to sit inside but do not have that flexibility due to the pandemic].\u00a0 Here\u2019s an example of how restaurant patio heaters can pay for themselves.\r\n\r\nRestaurant XYZ invests in patio heating to protect 10 tables on their patio during cooler temperatures. The 10 tables allow for seating of 40 patrons. It is anticipated the investment in overhead protection will extend the patio season by 10 weeks [3 months], adding 70 extra days of service per annum.\r\n\r\nThe average revenue at Restaurant XYZ is $20 per seat, and the tables turn over twice during dinner serving.\r\n\r\n<strong>Calculation:<\/strong>\r\n\r\nRevenue per extra seating $20 x 40 = $800\r\n\r\nTotal revenue per extra seating $56,000\u00a0 [($800 x 70 days = $56,000]\r\n\r\n[Example provided is based on industry figures and reports from the National Restaurant Association.]\r\n\r\nWith such a quick payback period and additional revenue generated each year, restaurant owners should really be asking themselves, can I afford not to have patio heaters installed on my patio?","_et_gb_content_width":"","footnotes":""},"categories":[341,332],"tags":[],"location-tag":[],"class_list":["post-18386","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-projects","category-outdoor-patio"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.schwankgroup.com\/fr\/wp-json\/wp\/v2\/posts\/18386","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.schwankgroup.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.schwankgroup.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.schwankgroup.com\/fr\/wp-json\/wp\/v2\/users\/3377"}],"replies":[{"embeddable":true,"href":"https:\/\/www.schwankgroup.com\/fr\/wp-json\/wp\/v2\/comments?post=18386"}],"version-history":[{"count":0,"href":"https:\/\/www.schwankgroup.com\/fr\/wp-json\/wp\/v2\/posts\/18386\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.schwankgroup.com\/fr\/wp-json\/wp\/v2\/media\/15612"}],"wp:attachment":[{"href":"https:\/\/www.schwankgroup.com\/fr\/wp-json\/wp\/v2\/media?parent=18386"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.schwankgroup.com\/fr\/wp-json\/wp\/v2\/categories?post=18386"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.schwankgroup.com\/fr\/wp-json\/wp\/v2\/tags?post=18386"},{"taxonomy":"location-tag","embeddable":true,"href":"https:\/\/www.schwankgroup.com\/fr\/wp-json\/wp\/v2\/location-tag?post=18386"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}